Dutch company HEMA to open its first store in Mexico

12/02/2020
|
15:00
|
Newsroom/EL UNIVERSAL in English
Dutch company HEMA to open its first store in Mexico
A view shows the logo of dutch retailer HEMA on a store in Paris – Photo: Charles Platiau/REUTERS

Dutch company HEMA to open its first store in Mexico

12/02/2020
15:00
Newsroom/EL UNIVERSAL in English
Mexico City
Antonio Díaz
-A +A
The Dutch lifestyle brand plans to open 200 stores in Mexico during the next five years

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With the plan to open 200 stores in Mexico during the following five years, the Dutch firm HEMA has arrived in Mexico to compete with brands like Miniso.

The general director in Mexico for HEMA, John Lacter, said that the company wants to offer high-design and sustainable products at affordable prices for the Mexican market.

“You choose a country and the opportunities it gives you; we see a great country with potential, with a young population. It’s a good market for growth and we see a long-term project,” he said.

Did you know Carlos Slim purchased the third part of Miniso?

 
 
 
 

 
 
 
 
 
 
 
 
 
 
 

Una publicación compartida de HEMA (@hemanederland) el

In that sense, he explained that on the first stage, they will distribute products made in other countries but he did not rule out offer products made in Mexico in the medium-term.

 
 
 
 

 
 
 
 
 
 
 
 
 
 
 

Una publicación compartida de HEMA (@hemanederland) el

“We want to understand the Mexican client better; what they want and how they behave. It’s something very interesting,” he explained.

Have you heard Swedish company Ikea will open its first store in Mexico in 2020?

 
 
 
 

 
 
 
 
 
 
 
 
 
 
 

Una publicación compartida de HEMA (@hemanederland) el

The first Hema store will open in Mexico City as soon as next summer and the company expects to have over 3,000 employees and visits of 30,000 clients per month by 2025.

 
 
 
 

 
 
 
 
 
 
 
 
 
 
 

Una publicación compartida de HEMA (@hemanederland) el

HEMA (Hollandsche Eenheidsprijzen Maatschappij Amsterdam) is a Dutch lifestyle brand that first opened its doors in Amsterdam in 1926. It was founded by Leo Meyer and Arthur Isaac, who wanted to open a department store for ordinary people since at those times department stores were directed only to the wealthy. Nowadays, they also have stores in the UK, France, Spain, the United Arab Emirates, Austria, Germany, and Belgium. Currently, HEMA has over 750 stores in nine countries, with 19,000 employees serving over six million visitors every week.

Have you heard of Spaacio, the online store selling furniture made in Mexico?

 
 
 
 

 
 
 
 
 
 
 
 
 
 
 

Una publicación compartida de HEMA (@hemanederland) el

Built on the ideal balance between good quality, good design, and great prices, HEMA’s objective is to make daily life easier and more fun. The essence of HEMA is defined as optimistic, unique, clear, reliable, accessible and as typically Dutch.

 
 
 
 

 
 
 
 
 
 
 
 
 
 
 

Una publicación compartida de HEMA (@hemanederland) el

Mexican embroiderers and artisans launch online store

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